Website Launch Checklist
Launching your club website for the first time?
If you’re asking:
“Where do I start?”
“What pages do I need?”
“What should I set up before going live?”
“How do I know my website is ready?”
This checklist walks you through the essential steps to launch a professional, functional website using Sprocket Sports.
Looking for a deeper explanation of how your website works?
Before launching, you may want to review:
This checklist focuses on getting your site live. For detailed instructions on specific features, see the related articles below.
Step 1: Create Your Core Pages
At minimum, your website should include:
Home
Programs or Register
Teams
About Us
Contact or Resources
To create a page:
Website & App → Pages → Add Page
Tip: Keep your navigation simple and easy to understand.
Step 2: Add a Homepage Banner
Your homepage banner is your first impression.
Make sure it:
Clearly states who you are
Includes your club name and sport
Includes a call-to-action (e.g., Register Now)
Use the Banner or Image Carousel content option.
If your banner does not display full width:
Confirm the page is set to 100% width layout.
Step 3: Make Registration Easy to Find
Visitors should be able to register within 10 seconds of landing on your site.
Add:
An Open Registrations content block
A “Register” link in top navigation
Buttons on your homepage linking directly to registrations
If registrations are not appearing:
Confirm they are marked as open.
Confirm they do not require invitations.
Step 4: Add Staff and Team Information
Parents want to know who is coaching their child.
Add:
A Staff List page
Individual Staff Profiles
Team pages if applicable
Make sure staff are added under:
Staff → Manage Staff
Step 5: Upload High-Quality Photos
Visuals build trust and professionalism.
Upload:
Homepage banner image
Practice or game photos
Team images
Images should be:
High resolution
Properly sized
Recent
Blurry or stretched images reduce credibility.
Step 6: Add Testimonials (Optional but Recommended)
Testimonials increase trust and conversion.
Add the Testimonials content option to:
Homepage
About page
Dedicated Testimonials page
If no photo is uploaded, your club logo will display automatically.
Step 7: Configure Navigation
Go to:
Website & App → Navigation
Confirm:
Pages are visible
Order makes sense
Registration is easy to find
No broken links exist
Avoid cluttered or confusing menus.
Step 8: Set Basic SEO Settings
Before going live, confirm:
Homepage includes club name + location
Each important page has a unique Meta-Title
Global Meta-Description is set
Page URLs are clean (not page123)
To edit SEO:
Website → Pages → Open Page → Setup → SEO
Step 9: Connect Google Search Console (Recommended)
Google Search Console allows you to:
Submit pages for indexing
Monitor search visibility
Identify errors
This helps your site appear in search results faster.
Step 10: Test Your Website Before Launch
Before sharing your website publicly:
✔ Click every navigation link
✔ Click every registration button
✔ Test your contact form
✔ Confirm images load properly
✔ Confirm pages display correctly on mobile
Open your website in an incognito window to preview it as a visitor.
Final Pre-Launch Review Checklist
Before going live, confirm:
Core pages are created
Registration is visible
Staff are listed
Banner is professional
Navigation is clean
SEO basics are set
Links are working
Content is current
If all boxes are checked, your website is ready to launch.
Common Launch Questions
Why isn’t my page live?
Confirm:
The page is published.
The page is included in navigation.
Privacy settings are correct.
Why isn’t my registration showing?
Confirm:
Registration is marked as open.
It does not require invitation.
The content block is added correctly.
How do I share my website?
Use your custom domain (recommended) or your Sprocket subdomain.
Related Articles
For more detailed guidance on specific topics:
• Website Explained – Understand how your website pulls data from your Sprocket account and mobile app.
• Content Options Guide – Learn how to add banners, registrations, staff, testimonials, and more.
• Navigation Settings – Control how pages appear in your website menu.
• SEO Overview & Checklist – Improve your search visibility.
• Image Requirements – Upload properly sized images for best display quality.
• Website Troubleshooting Guide – Fix common display and visibility issues.